Blanc Et Noir – Case Study

“I’m very impressed with the service that I received. My website is just what I wanted. A big thanks to Ashley in particular who bent over backwards
to help and was very patient with me (considering I’m not so computer literate). 5 Stars” – Louis L’Aimable

Rating
Blanc Et Noir Full Site

Our Goal

Our goal was to create Blanc Et Noir a website that is professional, functional and compelling.

Clients Needs

We identified a number of objectives, these were to:

  • Aid positioning of Blanc Et Noir as a professional and industry leading business
  • Generate new online custom
  • Increase ease of contact for prospects and customers
  • Provide online visitors with easily accessible information and tools
  • Position Blanc Et Noir as technologically advanced
  • Advertise and sell products and/or services online
  • Incorporate an online shopping facility
  • Include a shopping basket and a Secure Payment Gateway

Solution

We provided Blanc Et Noir with a website that is easy to navigate and that provides useful information about their company and services. The design includes their business logo and a complementary colour palette so as to maintain a familiar, well-branded look to their customers.

a) Content Management System

Central to the design of the website is a robust Content Management System (CMS) to allow Blanc Et Noir to make certain changes to their website without requiring any additional software.

b) Web Hosting & Business Email

Alongside the website, we provide Blanc Et Noir with monthly web hosting to ensure that their website is always online. We also provide business email.

c) Domain Name Registration

We provided Blanc Et Noir with a .co.uk domain name (www.blancetnoir.co.uk)

d) eCommerce

The website includes an online shopping facility consisting of product pages, a shopping basket and a Secure Payment Gateway. The site gives visitors the option to pay using their existing PayPal account or using a Credit or Debit card.

e) On-Site SEO

As part of the package, we ensured that the website is well structured and optimised for the search engines. We also submited the website to an extensive list of Search Engines for inclusion.

f) Training and Ongoing Support

To ensure that Blanc Et Noir were confident using their CMS, we provided them with a full one-to-one training session. We also provide them with ongoing support.

Responsive Design

The number of people using mobile devices to browse the internet is now higher than ever. We therefore created a website that is fully responsive on Laptops, PCs, Mobiles and Tablets.

iPad Blanc Et Noir
iPhone Blanc Et Noir

Conversions

The ultimate goal for any website should be to turn visitors into paying customers. With this in mind, we created an easy to navigate menu and a simple contact form that’s quick to complete. We also placed social share buttons throughout the site to enable vistors to share information across different social networks.

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Secondary – Roboto, Thin

 

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