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127 Fascinating Facts About Video Marketing [Infographic]

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Videos have been going viral since 1995 and with all the research to prove that humans are in fact very visual creatures – video marketing should form part of your overall marketing strategy.


Algorithms such as that of Facebook’s favour video marketing, so if you want to shine online and pop up more often on users timelines then start sharing original videos.


If you start video marketing today, you can look forward to reaching potentially 78.4% of all online users. The numbers are too great to ignore and since video marketing is such a valuable asset to your business we would like to share with you some interesting facts.


Is your target demographic age group between the 25 – 34 bracket? If so what are you waiting for! Get to recording your videos now as that demographic make up 90% of all online viewers.


Netflix has created a nation of binge watchers (me being one of them) to be exact – its audience streamed 42.5 billion hours of video in 2015. That’s a lot of Netflix and chill!


If you want to go viral and increase your organic reach, video marketing can do that for you. Videos increase shares by up to 10 times more that any other type of content.


Video marketing is growing year by year and it’s a booming market. To really grow your reach and improve the effectiveness of ad campaigns make sure to include original videos.


We have shared what may be one of the most information packed infographics to date on all things video marketing! Does video marketing form part of your marketing strategy? We would love to hear how it has worked for you in the past.


As always, please let us know your comments or any questions on Twitter (@thewebsitegroup ← Click to Tweet Us).

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