EXPAND YOUR BUSINESS WITH THE USE OF SOCIAL MEDIA

Times are not just changing, they have changed and we are already in the era of social media marketing domination. If you’re not including social media marketing as part of your marketing strategy, there are many opportunities being missed. Those same opportunities are being snatched up by your competitors, the ones actively advertising online.

Now that we’ve sold you on the idea, the next question is where to start. With so many social media platforms out there how do you know which one is best for your business and how to use them effectively?

Before we even start looking for a job, the first step is fine tuning our resume so that it really highlights all our achievements. This is where you sell yourself. LinkedIn is practically your online resume as well as an effective lead generation machine and networking site.

Love to have a chat? Then Twitter is the platform for you. Make great connections and start a conversation on this platform to really reach out to like-minded individuals who can help your business grow.

If you have information you would like to share with the masses and promote your business at the same time you can do so with Google +. Create a webinar that will help you grow a following and showcase your knowledge by using software such as Webinars on air.

Then there’s the reigning king of social media, Facebook. Expand your business network by networking through Facebook business groups. There are numerous groups per industry so get to searching and start connecting.

If you want to learn more about how to use the aforementioned social media platforms then keep reading as we’ve shared an easy to read infographic to help to get you started on social media.

As always, please let us know your comments or any questions on Twitter (@thewebsitegroup ← Click to Tweet Us).